Top Villas is one of the world’s leading luxury villa rental specialists with a portfolio of more than 4,000 luxury villas in over 150 of the world’s finest vacation destinations.

We're looking for an experienced marketing executive to join our friendly team and strengthen our position in the competitive travel market.

Key responsibilities

– Take responsibility for marketing our new B2B platform, ensuring that key onboarding targets are met. You will plan, build, analyse and react to email campaigns aimed specifically at signed-up travel agents.
– Work with our designer to plan and build engaging email campaigns. – Track, A/B test and analyse engagement to build on our successes. – Take a proactive approach to growing our email lists.
– Use a data-driven approach to identify new opportunities for growth, and work with our content team to turn these ideas into timely, engaging and search-optimised content that resonates with our core audience. You will be making regular contributions to the Top Villas blog and helping to create a new blog for our B2B platform.
– Assist with email campaigns and content for our realty website, topvillasrealty.com, when required.
– Help to conceptualise, implement and report on new long-term marketing campaigns, both on the web and offline. Work with our social media manager and marketing manager to reach new customers in key areas through a mixture of organic and carefully targeted paid campaigns.

Requirements

– Solid understanding of the luxury travel market from a B2B and B2C perspective. Good geographical knowledge and a sound understanding of subtle cultural differences.
– Flawless written English and the ability to switch between British and American English at the drop of a hat. Must be able to follow the Top Villas style guide and brand guidelines closely and help other content producers to follow those guidelines. Experience of writing travel content is a big plus.
– A track record of driving targeted traffic (and conversions) through quality content and online campaigns.
– Sound knowledge of content marketing and all things SEO. Experience with Google Analytics and the confidence to make suggestions based on your findings.
– Good working knowledge of Mailchimp (essential) and Photoshop (desirable).
– Experience with Wordpress, plus basic HTML and CSS skills (desirable).
– The ability to work alone and as part of a busy team with weekly deadlines.

What we offer

– A competitive salary
– A fun and relaxed working environment
– The chance to be part of a fast-growing start-up with global aspirations