We are currently recruiting for an experienced Digital Analyst to join an evolving organisation, based in Ashford. Provide analysis, insights, data and information to product owners, marketing and trading teams to improve customer acquisition, sales conversion, loyalty and retention. Provide data and actionable insights to product and content teams across the end to end eCommerce journey so inform decisions.

Reporting directly into the Digital Product Lead, you will be supporting in the definition, development and improvement of digital customer experience and commercial trading across all digital touchpoints. This is a key role within the Digital department. You will ultimately be responsible for tracking, reporting and analysing all touchpoints of customers across the digital estate, and generating actionable insights.

The successful candidate will be able to demonstrate the following:
• Support marketing teams in campaign management and automation, and product teams is experimenting, defining and developing new experiences
• Ensuring the company are using the right digital analytics tools and that remains abreast to digital analytics technology opportunities and changes
• Experience with analysing digital campaigns and digital journeys across the user lifecycle
• A passion for web analytics, the ability to turn data into actionable insights, and experience of working with technical teams so to assist with optimising digital products and services
• Use data to identify and support the definition, design and implementation of customer journeys across the digital product portfolio
• Provide insights and guidance to digital marketing teams to support the design and execution of marketing campaigns and channel strategies
• Manage the assessment and communication of data, KPIs and insights across web analytics, ecommerce, customer engagement and satisfaction and social media activity
• Develop, maintain and continually enhance custom dashboards and reports, selecting and using the most suitable tools and with the support of the technology teams.
• Actively understand the market and seek out new technologies and innovations, taking responsibility for testing new ideas
• Execute customer analysis projects such as A/B and multi-variant testing, ensuring findings are translated into business insight
• Strong analytical capability to present and communicate complex data in a clear and impactful way
• Experience on Customer Experience programmes, customer journey mapping and lifecycle management would be advantageous
• Expert knowledge of Google Web Analytics, Tag Management as well as Data Layer
• Highly motivated, detail oriented self-starter
• Curious and driven to understand data, trends and performance


This is a really exciting opportunity for someone who is looking for a role which gives realistic career progression and more responsibility. You will be rewarded with a salary of between £30-35,000 depending on experience, plus reward schemes, pension, on-site parking and more exciting benefits.

Apply today and don’t miss out!


Please only apply if you fully match the skills and experience required. If you have not had contact from us within 72 hours of your application, due to receiving high volumes of applications, please assume that your application has been unsuccessful on this occasion.

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