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Application Form

Digital PR Executive

£16k – £22k

Folkestone, Kent

Sleeping Giant Media

Summary:

Search and social media agency Sleeping Giant Media is looking for an ambitious and enthusiastic Digital PR Executive to work as part of our Digital Creative Team. This will mean working alongside account managers and DC Team colleagues to deliver the highest levels of service to our clients.

The Digital Creative Team is made up of creative individuals with a strong technological flare. The DC team members are responsible for communicating our clients’ commercial ideas in creative ways. This includes social media campaigns, digital PR campaigns, written content, visuals and video.

The Company:

At Sleeping Giant Media, we aspire to three core values:

- To Delight our Customers
- To Lead in the application of Digital Marketing
- To make people GIANT

And it seems to work! We were established in September 2008 and since then the company has seen rapid expansion. As such, we can afford our Giants opportunities like no other - we have a bar, a ballpit, a lego wall, games consoles, free drinks and snacks, health benefits, rapid professional development, AND Unlimited Holiday (yes, really!).

We always strive to build relationships with our clients to ensure there is not an us and them culture. It is by doing so we believe we will achieve our business objectives. So, as long as our Giants are trying to achieve their best for themselves and their clients, why wouldn’t we reward them?

The Role:
The candidate will work with the DC & account teams to plan and execute creative campaign ideas in a timely and effective way.
Establish & maintain relationships with key influencers & journalists to develop opportunities for our clients.
Development & maintenance of contact & relationship databases.
As required contribute to the creations of press releases, written content & social media posts as part of wider creative campaigns.
This role will report directly to the Digital Creative Planning Lead.
The ideal candidate will have a relevant degree and a passion for learning about the dynamic and challenging industry that is digital marketing.


Required skills:
1-2 years of PR / outreach experience
Confident communication skills including:
Strong interpersonal skills
Excellent content writing skills
Confident phone communications
Ability to nurture & develop relationships
A keen ability to problem solve and find solutions
Prioritisation, time and workload management
Have a good understanding of online marketing and keen to develop this understanding further
Have the ability to negotiate and chase outreach opportunities
Be a team player able to build effective relationships
Be a resilient and self motivated individual
An aptitude for online
Clean driving licence

Desired skills:
Clearly demonstrate how digital PR & outreach fit into an overall search strategy.
A wider understanding of how different digital marketing channels can be combined with digital PR & outreach
Experience/understanding /awareness of the following search based tools are also highly desirable:
Cision / Gorkana
PR Maxx
Buzzstream
Google Analytics
Screaming Frog
Moz
Majestic SEO
Google Web Master Tools
Google Adwords
Advanced Web Ranking
Up to date on PR reporting & planning tools

Location
South Kent

Salary / Benefits:
£16k – £22k depending on experience
Structured development & progression opportunities
A wide range of additional benefits including:
Unlimited holiday
Health care package
Pension
Fantastic office environment
Birthdays off
In-house food & drinks
Friday afternoon beers (or equivalent)
Monthly team lunches
Regular subsidised team lunches
Marketing library - paper & ebook

Contact Details

Cover Letter

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